Multi-Channel Consumers Not Necessarily Most Loyal or Profitable
Multi-channel shoppers spend nearly twice as much on goods and services as their single-channel counterparts, but they are also more astute about pricing and most likely to purchase from multiple...
View ArticleTop 10 TV Websites – May 2008
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleTop 10 Health & Medical Information Websites – May 2008
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleIndependent Hotels’ Online Presence Lagging
The gap in online presence is widening between smaller, independent hotels in the US and larger hotel chains that have embraced the web, according to recently released research from GuestCentric. (more…)
View ArticleAmericans Get Search-Happy for iPhone Info, Rely Most on Google
Some 1.3 million people conducted 6.9 million searches for iPhone-related terms in April, an inordinate majority of them conducted via Google, according to a study on “iPhone”-related search terms...
View ArticleRecession Concerns Cause 64% of US Adults to Cut Back Household Shopping
Nearly two-thirds of Americans surveyed in April 2008 say their households have cut back on spending in the last 12 months, according to the MarketTools May/June 2008 Insight Report on American...
View ArticleInternet Nearly Twice as Influential as TV in UK, Germany, France
The internet has almost double the influence of television in consumer decision-making in the UK, Germany and France, according to the Digital Influence Index (DII), a study of media consumption and...
View ArticleTop 10 Family Websites – May 2008
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleMobile-Device Demand Driven by Developing Markets
Consumers in 11 key markets around the world, especially the fast-growing economies of India, China, and Brazil, have strong demand for mobile devices – including cell phones, MP3 players, hand-held...
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